Google Maps marketing across all 26 counties

Automotive SEO in Ireland

For garages, mechanics and car dealers.

Automotive SEO in Ireland for garages and dealers who want more bookings and more forecourt visits. We manage your Google Business Profile, build pages for servicing, repairs, NCT preparation and the brands you know, and keep the reviews coming.

  • No setup fee
  • No lock-in
  • 26 counties
A mechanic working on the front suspension of a car
10,182motor trade businesses in Ireland
10,182motor trade businesses in Ireland
NCTprep searches all year
Localmost drivers stay close to home
Garages and dealers in Ireland

The motor trade in Ireland

10,182motor trade businesses in Ireland

Ireland has 10,182 motor trade businesses, from single bay garages to large dealerships. Most drivers choose a garage within a short drive, so the map pack decides who gets the booking.

Searches cover everything from "car service near me" to "NCT prep" to "clutch repair". Dealers also compete for used car searches by town and model.

For garages, the profile is the shop window. Our Google Business Profile management covers it in detail.

Map pack and profile

How garages win the map pack

Three things decide which garages appear first.

Category

The right category

Auto repair shop, car dealer or a specialist category, matched to your main work.

Services

Every job listed

Servicing, repairs, NCT prep, tyres and diagnostics, each with a description.

Reviews

Honest reviews

Reviews that mention fair prices and clear communication matter most.

Our service

Our service for car dealers and garages

What we do each month for garages and dealers.

Profile management

Categories, services, hours, photos and review replies.

Service pages

Servicing, repairs, NCT prep, tyres and diagnostics.

Brand pages

Pages for the makes you specialise in, if you do.

Town pages

Pages for the towns your customers come from.

Listings

Consistent details across Irish directories.

Review flow

A request after every service or sale.

Trust

Trust is the garage's best asset

Drivers worry about being overcharged. Clear service pages, fair price ranges and honest reviews remove that worry before they call.

We build that trust into every page and post, the same way we do for all local SEO in Ireland clients.

A mechanic working under a car raised on a lift
Fair pricesshown clearly win bookings
Your first 90 days

What the first three months look like

  1. 1Weeks 1 to 2

    Profile and details

    Category, services and hours fixed. Listings checked.

  2. 2Weeks 3 to 6

    Pages

    Service pages and your main town.

  3. 3Month 2 onwards

    Reviews and links

    Review requests and local links.

  4. 4Every month

    Report

    Bookings and calls compared month to month.

Mistakes

Mistakes we see most often

Hidden prices

No idea of cost until the customer calls.

One services line

All work listed as "repairs".

Wrong hours

Saturday opening missing from Google.

Unanswered reviews

Complaints left without a reply.

Results

Results from the same method

Bar chart of monthly Google Business Profile contacts for an HVAC firm, from 40 to 346
Call tracking screenshot, cropped. Names, dates and paid rows removed.
HVAC firm · United States40 to 346

Monthly profile contacts rose from 40 in the first month to 346 in the fourth, then held between 118 and 221 after the seasonal peak.

Client results from overseas businesses, Google Business Profile contacts only. Past results show what the work has done for others, not what any one business will get.

Pricing

Plans and prices

A single garage starts on Local. Dealer groups across several towns look at National.

Kickstart
€295 one-off

A fast fix for a profile that is set up wrong or missing.

  • Full local SEO audit
  • Google Business Profile rebuild
  • Eircode and citation clean up
  • Written 90 day plan
Choose Kickstart
Local Start here
€179 a month

For a business serving one town or county.

  • Google Business Profile management
  • Irish citations kept current
  • 1 local page or article a month
  • 10 tracked search terms
  • Monthly report
Choose Local
Ecommerce
€329 a month

For Irish online shops selling across the country.

  • 2 product or category optimisations a month
  • Technical checks
  • 15 tracked search terms
  • Monthly report
Choose Ecommerce
National
€449 a month

For businesses covering several counties.

  • 2 county or service pages a month
  • 2 links a month
  • AI answer check
  • 30 tracked search terms
  • Monthly report
Choose National
No VAT addedRolling monthly, 30 days noticeNo setup feeCompare every package
Questions

Car dealers and garages SEO, answered

The questions we hear most on this topic.

Ask us something else

We reply by email within one working day, 8am to 4pm Irish time.

[email protected]Send a question
Should we show service prices?
Price ranges for common jobs help drivers choose and reduce time wasting calls.
Do brand pages help?
Yes, if you really specialise in a make. Drivers search for specialist garages.
Can dealers rank for used cars?
Portals dominate model searches, but dealers can win town searches and trust searches.
How long does it take?
Profile fixes help within weeks. Pages take three to six months.
Which plan suits a garage?
Local for most garages, National for groups across several towns.
Free audit

Automotive SEO starts with a free audit

Automotive SEO starts with your profile and services. The free audit checks both within one working day.

No call needed. We only use your details to send the audit.